The site employs “scrollytelling”, the technique of updating the information displayed according to where the user is in the story.
The challenge was to create an engaging site to demonstrate the progress of feral dog fencing, part of the Queensland Government’s Feral Pest Initiative. The site explains the need for the initiative, gives overall progress reports and allows users to drill down to individual fencing “clusters”.
Importantly, it also includes personal testimonials and stories, providing a human side to the project and highlighting the amazing impact of the fence.
